Why I Chose to Publish My Own Books

As promised, here's the story behind me opening my own publishing company, first to self-publish, then to publish other authors' books as well.

Around 1990, my writing partner, Bev, and I were on a creative tear. One of our projects dealt with dealing with the recession on the home front, and we needed an agent to present the manuscript to the Big Houses (the large publishing houses in New York). First we searched for one who specialized in nonfiction. Then we bent our brains around writing the most intriguing query letter we could create. (You have to convince an experienced agent to even read your manuscript. And the legitimate ones will not charge a reading fee!)

Mike S. in Massachusetts asked us to send "the book" to him. (Holy mackerel!) But there was a standard, fairly rigid book proposal format in which it must be submitted. Off I went to Barnes & Noble to buy the then-bible of formal proposal writing, and we embarked upon the long and I think grueling process of of producing said proposal which included:

• A brief summary of the book.
  
• Table of Contents with Chapters and subchapters.
  
• A brief author bio, emphasizing the credentials qualifying him/her to write this book.
  
• Two or three sample chapters.
  
• An exquisitely tasteful but irrestible sales pitch.
  
• A comparison, title by title, of similar books on the bookstore shelves and the popularity thereof.

Those were the primary points, and of course had to be the most near-perfect writing we'd ever done! It ran about 60 pages.

Then we had to take the whole thing to Kinko's and have 5 copies run and comb-bound.

After a couple of tantilizing nibbles, he finally got a letter from an editor at Fireside (Wow!) saying that it was "well done and marketable," but they felt they already had titles that would complete for the same customer dollars.

Did you get that? Fireside Press thought the book was well done and would sell ... but they still wouldn't take it! Well, friends, that just felt so wrong. If it had been poorly done or was otherwise a poor excuse for a book, it would have been one thing. But well done still wasn't good enough.

A few years later, I began writing the divorce books -- books that were meant to help people who were going through the painful and confusing process of ending their marriage. But it couldn't help anyone until it was on the bookstore shelves (or on the Internet). So I studied and went to seminars and meetings and read about a dozen books and learned how to set up a publishing company. Was it hard work? You bet. But it was the way I could get my helpful words into the readers' hands in a reasonable amount of time.

And that is the story of the birth of Pen Central Press, the publishing division of Pen Central Communications. I thought you'd like to know ...

Happy writing ~

Linda